Michael Preston
4717 Hanover Court
Flower Mound, Texas 75028
Phone: 972-506-9836
Mobile: 214-492-3611
Email: mpreston@airmail.net
Seasoned art director/graphic designer offering expertise in concept, design and production for a wide range of businesses in diverse industries.
Preston Design • Freelance Graphic Designer • Irving, Texas
May 1995 to Present
Provided concept, design, art direction and print production for national and regional
Design, develop and launch website for manufacturer and reseller of performance automotive parts which included on-line purchasing and flash animation graphics.
Design, develope and launch entire corporate identity programs including corporate logo development, site design, and Internet marketing materials for startups TELCOM companies.
Develop internet marketing solutions for Crossville, Inc., the largest domestic manufacturer of porcelain stone wall and floor surfacing, including the following:
 
- Developed a new site design/content to enhance ease of usability for consumers and professionals worldwide, resulting in three-fold traffic increase since initial site introduction in 1998.
 
- Helped develop a new Internet-based product visualization system, allowing customers to visualize more than 4,620,000+ possible installed product pattern, color, border, grout and size combinations in a full range of room scene settings.
 

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The company's first Internet based newsletter and product catalog on a CD-ROM.
Created first global Internet presence for Milan-based MAPEI, the world's largest manufacturer of surface preparation and setting materials, complete with bilingual Site (English/French), including downloadable product specs and database-driven MSDS library.
Designed website for high-tech startup Monterey Networks, from its $10 million startup in 1998 to its sale in 1999 to Cisco Systems for $500 million.
Dal-Tile Corporation • Creative Director • Dallas, Texas
July 1990 to May 1995
Responsible for the creative direction and print production on all printed promotional materials and magazine advertising for the largest ceramic tile manufacturer in North America.
Helped create the company's first full-service communications department.
Helped reduced advertising and promotional expenditures by $500,000 in first year alone while improving quality and quantity of creative services.
Hired and managed a staff of full-time and freelance artists.
Creative direction and contracted construction on room scene set photography.
Dealt directly with all printers, separators, photographers, stylist, set builders and outside freelance artist.
Acquired quotes from outside vendors on all projects.
Responsible for post production, press checks and color approvals on all printed materials .
Produced media presentations for the board of directors meetings.
Worked directly with the Vice President of Advertising on all advertising budgets.
The Shea Company • Art Director • Dallas, Texas
December 1988 to July 1990
Helped built this successful advertising agency sales to grow to more than $1 million in less than two years.
Responsible for concept, design, art direction and production on all print and promotional materials for national and local accounts.
Produced pencil layouts, color comps and package mockups.
Produced clean, accurate mechanical art and handled all press checks and color approvals..
Art direction on all photography.
Preston Design • Freelance Graphic Designer • Irving, Texas
April 1987 to December 1988
Worked with local ad agencies on national and regional accounts.
Responsible for concept, design, layout, art direction and production on a variety advertising projects. Including trade and consumer ads, collateral material, displays and packaging.
The Bolton Group • Graphic Designer • Dallas, Texas
April 1981 to April 1987
Responsible for concept, design, layout, art direction and production of advertising projects. Including trade and consumer ads, collateral material, displays and packaging.
Dealing directly with all suppliers of type, photography separations and printing.
Davis Potter, Ltd. • Production/Layout Artist • Missauga, Ontario Canada
May 1980 to September 1980
Created layout and mechanical artwork for packaging, collateral material, and brochures for national and local clients.
Skilled in using the following software on a Mac OS: QuarkXpress, Photoshop, Illustrator, Dreamweaver, Flash, Acrobat and related programs.
Sheridan College • Graphic Design • Oakville, Ontario Canada
May 1980
Honor diploma in 3-Year Graphic Design program.
Received the Board of Governors Award for Academic Achievement.
 
References and portfolio gladly furnished upon request.
 
PDF version available here

© 2010 Preston Design.